Creating a QR code shouldn’t cost you money or limit your design.

With Linko’s free QR code generator, you can create high-quality, scannable QR codes with full custom color control—no watermarks, no hidden fees.

Whether you’re promoting a product, sharing a link, or connecting offline audiences to your digital content, our tool lets you build beautiful, branded QR codes in seconds.

Choose from 8 QR code types, customize colors to match your style, and download in PNG, SVG, or WebP formats—all for free.

In this guide, you’ll learn how to create a QR code with custom colors easily and avoid common design mistakes that reduce scan success.


What is a QR code?

A QR code (Quick Response code) is a two-dimensional barcode that stores data in a machine-readable format.

Unlike traditional barcodes, QR codes can hold more information and are scannable from any direction. You’ve probably seen them on restaurant menus, event flyers, or product packaging.

When scanned using a smartphone camera, they can instantly open a website, save a contact, connect to WiFi, or send a message.

QR codes are popular because they’re fast, contactless, and versatile. Whether you’re a local business owner, an e-commerce business, or a marketer, QR codes make information sharing quick and easy.

What is a QR Code

Understanding static vs dynamic QR codes

There are two main types of QR codes: static and dynamic.

Static QR Codes

Static QR codes contain fixed data. Once you generate them, you can’t change the content.

They’re perfect for non-editable info like your email address, phone number, or event details.

Static codes do not require user tracking or analytics, making them great for simple tasks.

Dynamic QR Codes

Dynamic QR codes, on the other hand, let you update the destination without changing the QR image.

You can track how many times it’s been scanned and where it was scanned.

This is ideal for marketers who want data and flexibility.


Meet Linko’s free QR code generator: No signup, unlimited usage

If you’re looking for a free QR code generator with custom colors, Linko has you covered.

Linko’s free QR tool supports only static QR codes and offers color customization and unlimited use—without forcing you to sign up.


What makes Linko different from other free QR code tools

Most free tools online limit features, add watermarks, or require a login. With Linko, none of that exists for static QR codes. You get full access to:

  • 8 static QR code types
  • Color customization
  • Download in PNG, SVG, or WebP
  • No watermarks or branding
  • Unlimited free use

That’s hard to beat, especially for small businesses, teachers, and event organizers who don’t want to pay for simple features.


Types of static QR codes you can create for free on Linko

Linko’s generator supports 8 different types of static QR codes. Here’s how each can be useful:

Text QR codes

Use this to display plain text when the code is scanned. Great for offline notes, instructions, or short quotes.

URL QR codes

Want to send people to your blog, product page, or a YouTube video? Just paste your link, and your QR code is ready to go.

SMS QR codes:

These are handy for customer service. When scanned, the code opens the messaging app with a preset phone number and message. It’s great for quick contact.

Email QR codes

Perfect for feedback forms or contact requests. These codes open the default email app with the recipient and subject pre-filled.

WiFi QR codes

Ideal for hotels, restaurants, or public spaces. Users scan and connect to the WiFi without typing passwords manually.

Event QR codes

Make it easier for users to save event details to their calendar apps. Works for meetings, webinars, and any other time-based event.

vCard QR codes

Share your business card digitally. Scanning this QR adds your contact info (name, phone, email, company, etc.) to the user’s device.

Call QR codes

When scanned, this QR code prompts the device to call a specific phone number. Useful for helplines and support desks.


Color customization options in Linko’s QR code maker

Most free tools only let you create black-and-white QR codes. Linko lets you pick foreground and background colors, giving you more freedom to match your brand.


Foreground and background color flexibility

Choose any color for your QR’s foreground (dots) and background. Whether it’s brand colors or just a fun twist, your QR codes no longer need to be boring.

You can even preview your code in real-time, helping you adjust color balance on the fly before downloading.


Benefits of customizing QR code colors

  • Better branding: match your business colors
  • Increased engagement: colored codes stand out
  • Visual appeal: more stylish than standard black-and-white codes
  • Thematic use: color-code QR codes for different campaigns or events

Why color customization matters for branding

Every element in your marketing material contributes to brand recall. A QR code that matches your brand color is more likely to fit into your design smoothly.

For example, a coffee shop might use warm brown tones, while a tech brand might choose sleek blue or black QR codes.

It’s not just about style—it’s about consistency.


Tips for choosing the right color combination

  • Use high contrast between foreground and background
  • Avoid pastel on pastel (e.g., light yellow on white)
  • Stick to your brand palette for consistency
  • Test your code on multiple devices before final use

Dynamic QR codes: Extra power with a free Linko account

While static QR codes are great for simple needs, dynamic QR codes give you the flexibility and tracking power you need for serious marketing or professional use.


Why choose dynamic QR codes over static?

Here’s why dynamic QR codes are worth it:

  • Editable destination: You can update the content anytime without changing the code image.
  • Scan tracking: Monitor how often, when, and where your code is scanned.
  • Campaign flexibility: Change the URL or message depending on your campaign without reprinting anything.
  • A/B testing: Run experiments by switching between different destination URLs.

Create 2 free dynamic QR codes monthly

Linko lets you create 2 dynamic QR codes per month for free with advanced analytics. These codes are editable and perfect for campaigns, product testing, and digital promotions.

Need more? You can upgrade to a paid plan for higher dynamic QR code limits with extra features like logo overlays and custom patterns.


What types of dynamic QR codes does Linko support?

You can create and edit the following QR types dynamically through your Linko dashboard:

  • URL – Change website destination any time
  • vCard – Update your digital contact info anytime
  • Email – Redirect email addresses or email content
  • Phone – Change the phone number called when scanned
  • SMS – Pre-fill messages that can be updated later
  • File – Host downloadable files such as PDFs, images, or ZIPs
  • App – Redirect users to App Store or Google Play
  • WhatsApp – Customize chat messages or recipient
  • Cryptocurrency – Share wallet addresses that can be edited when needed

You can manage these dynamic codes easily from your Linko dashboard. Sign up for a free account to start creating dynamic QR codes.


Track up to 1,000 scans on QR codes (with stats)

After creatng dynamic QR code you can tracks up to 1,000 scans with detailed analytics such as:

  • Scan location,
  • Device type,
  • Operating system,
  • Browser language,
  • Referrer, and
  • Date & time

This helps you understand how and when your audience is engaging.

Even after reaching the analytics limit, the QR code still works. Linko keeps it live and scannable with unlimited access—you just stop receiving new analytics data unless you upgrade.


Use cases for QR codes with custom colors

Custom-colored QR codes aren’t just stylish—they’re powerful tools for brand recognition and improved interaction.

Here’s how businesses and creators are using them:

Business cards and professional branding

Add a QR code to your business card that links to your LinkedIn, vCard, or portfolio. Use your brand colors to keep things visually consistent and professional.

Event invitations and RSVP links

Send out wedding, birthday, or business event invites with a colored QR code linking to RSVP forms, Google Calendar events, or venue maps.

WiFi access in cafes and hotels

Print colored QR codes on menus or table tents that let guests connect to your WiFi instantly. No password typing needed.

Social media linking for influencers

Influencers and content creators can use QR codes to direct followers to Instagram, TikTok, YouTube, or a custom Bio Page. Add your personal color theme for recognition.

SMS-based customer support

Add a QR code to your product packaging or instructions. When scanned, it opens the SMS app with your support number and message pre-filled.

Email campaigns with fast replies

QR codes in print or product inserts can open pre-written email templates for feedback, reviews, or support requests.

Retail product packaging and print ads

Stand out with branded QR codes on your boxes, flyers, or magazines. Use them to redirect users to special promotions or product videos.

Custom vCards for networking events

Use colored QR vCards at conferences or expos. One scan and the person gets your full contact info, website, and social links.


How to create a custom-colored QR code with Linko (step-by-step guide)

How to create a QR code with Linko in just 5 steps. Here’s how to do it:

Step 1: Go to the free QR code generator page

Step 2: Choose the QR code type

  • Pick from URL, text, vCard, WiFi, SMS, email, and more. For dynamic options, log in or create a free Linko account.

Step 3: Enter your content (URL, text, etc.)

  • Type in the information you want encoded. Make sure it’s correct because static codes can’t be edited later.

Step 4: Pick foreground and background colors

  • Choose the colors that fit your brand or theme. Use high-contrast combinations to make sure your code is scannable.

Step 5: Preview and download in PNG, SVG, or WebP

  • Once you’re satisfied, preview your code, then download it in your preferred format. No watermark. No fuss.

Supported download formats and resolution

Linko lets you download your QR codes in four formats, each suited for different needs:

PNG: Best for web and quick use

Lightweight and compatible with all devices and apps. Perfect for email signatures, online use, or websites.

SVG: Best for printing and scaling

Scalable without losing quality. Great for business cards, banners, and merchandise printing.

WebP: Efficient size for modern web pages

Smaller file size, faster load time. Ideal for modern websites and mobile-friendly pages.

PDF: Available for dynamic QR codes

PDF downloads are available for users with a free Linko account. Ideal for professional documents, print materials, and offline sharing.


Convert PNG or WebP QR codes to PDF with free tools

If you create a static QR code in PNG or WebP format and need it in PDF, you can use free online converters to make the switch easily.

While Linko supports PDF downloads only for QR codes with an account, you can still generate a QR code and convert it manually using these tools:

These converters are free to use and don’t require registration—perfect for quick file format changes when you need to include QR codes in documents or presentations.


Advanced QR code customization on Linko’s paid plan

Need more design options? Linko’s paid plans unlock advanced QR code design features.

Add logos to QR codes

  • Upload your brand or personal logo to appear at the center of your code. Makes it instantly recognizable.

Change shapes and patterns (QR Matrix)

  • Move beyond dots and squares. Customize your QR’s shape, eye pattern, and frame to match your creative style.

Add gradients and rounded corners

  • Turn your QR code into a design element. Use smooth gradients, rounded corners, and unique backgrounds to blend it into your posters, flyers, or social media.

Advanced analytics for dynamic QR codes

  • Paid users get full access to scan data for more than 1,000 scans.
  • If you’re running print campaigns or want to track ROI from physical media, this feature alone makes upgrading worth it.

Common mistakes to avoid with custom QR codes

Even the most advanced QR code won’t help if it can’t be scanned properly. Avoid these common design and usage mistakes:

  • Low contrast: Black on white is standard for a reason. Fancy color combos can make QR codes hard to scan. Always check contrast before downloading.
  • Tiny print size: A QR code that’s too small will get ignored or scanned wrong. Aim for at least 2 cm x 2 cm for printed material.
  • No device testing: What works on iPhones might glitch on Android. Test your QR code on multiple devices before sharing.
  • Color blending: Don’t use background colors that match your QR code’s foreground. You’ll end up with a pretty—but useless—square.

Need a refresher on best practices? Our step-by-step QR code creation guide walks you through each step with visuals.


How does Linko compare with other QR code generators?

Plenty of QR code tools flood the internet, but not all of them offer real value without upselling you at every click. Here’s how Linko stacks up against popular platforms:

Linko vs QR Code Monkey

FeatureLinkoQR Code Monkey
Unlimited static QR codes✅ Free forever✅ Yes
Dynamic QR codes✅ 2 free/month❌ Paid only
Custom colors✅ Yes✅ Yes
Logo embedding✅ Paid feature✅ Paid feature
File downloadsPNG, SVG, WebP, PDFPNG, SVG, EPS, PDF
Analytics✅ Up to 1,000 scans (free)❌ Paid only
Watermark-free✅ Always✅ Yes

Linko vs Canva QR code tool

  • Canva offers QR generation as part of its design suite, but you can’t track scans or create dynamic codes unless you export and manage externally.
  • Linko gives you a dedicated, analytics-ready QR system with dynamic support even on the free tier.

Linko vs Adobe Express QR generator

  • Adobe Express creates beautiful static QR codes, but lacks dynamic QR, analytics, and scan tracking in the free version.
  • Linko offers dynamic QR generation with tracking out of the box—no Adobe subscription needed.

Linko vs QR-Code-Generator.com

  • QR-Code-Generator.com locks dynamic QR codes, analytics, and customization behind paid plans.
  • With Linko, free users get meaningful tools like scan tracking and basic customization—even before paying a cent.

Final thoughts

QR codes are more than digital stickers—they’re real-world gateways to your content.

With Linko’s free QR code generator, you’re not just saving money—you’re unlocking powerful tools like dynamic QR support, scan analytics, custom colors, and export options tailored for modern users.

Whether you’re managing a brand, sending invites, running campaigns, or just having fun with QR design, Linko’s free QR code maker tool has you covered.


FAQs

Is Linko’s QR code generator really free?

Yes, static QR codes are 100% free and unlimited. You don’t need to register or pay.

Can I customize my QR code colors?

Yes. You can change both foreground and background colors for free. Just make sure to keep a high contrast.

Do dynamic QR codes expire?

No, they stay active. You can create two per month for free. After 1,000 scans, analytics stop, but the code keeps working.

What if I want to change my QR code’s content later?

Use dynamic QR codes. You can change their destination anytime from your dashboard.

Can I use Linko’s QR code generator without an account?

Yes, you can create and download static QR codes without signing up. If you want to generate dynamic QR codes or access analytics, you’ll need a free Linko account.

Are the QR codes permanent?

Static QR codes generated with Linko are permanent and never expire. Dynamic QR codes are valid as long as your Linko account exists and the QR slot remains active.

Can I create unlimited QR codes for free?

Yes, you can create unlimited static QR codes for free. You also get 2 free dynamic QR codes per month with a free account. Upgrade anytime if you need more.

How many colors can I use in a QR code?

Linko allows full hex color selection for both foreground and background. You can also use gradients and custom styling on paid plans.

Are Linko QR codes safe to use?

Absolutely. All QR codes generated by Linko use secure HTTPS links, and there are no hidden redirects or ads. Plus, the platform follows privacy-first principles to protect your data.

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